SEO

A list of topics pertaining to search engine optimization in Brightspot.

You can help search engines better index your site by providing SEO settings for each asset you publish. To configure an asset’s SEO settings: Search for and open the asset to which you want to config...
For every asset that you publish, Brightspot can generate and deliver a JSON-LD object with several types of @graph entries, such as Organization and Website. The following procedure describes how to ...
Search engines use JSON-LD to include more attractive information about your assets in their results. The following are examples of presentations that Google applies when reading JSON-LD. Rich results...
You can configure the SEMrush integration at the Global level or the site level. Global configurations are inherited by all sites, and site-level configurations override Global configurations. This to...
You can view detailed information about the keywords Brightspot retrieves from SEMrush. To view detailed information about an SEMrush keyword: Do one of the following: In the SEMRush Data dashboard wi...
Incorporating high-volume SEMrush keywords into your assets improves the chances of those assets appearing in search results. To incorporate SEMrush keywords into assets: Create a new asset or open an...
The frequency of a search term changes over time. For example, the following image from trends.google.com indicates the frequency of the search term olympics peaks every two years, coinciding with the...
You can view all the SEMRush keywords retrieved for all of your site's tags. To view keywords associated with all tags: Create or open a custom dashboard that includes the SEMrush Data widget. (For de...
If you have a tag associated with assets, you can retrieve from SEMrush frequently-searched keywords associated with that tag. You can then insert those keywords into the associated assets, thereby in...
The SEMrush integration displays recommended terms to use in your content based on popular search keywords.
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